Category Archives: Small Business Tips

Real Challenges of Being a Small Business Owner

Toronto Skyline Fall Colours. 2022-12-28 Blog featured image Real Challenges of Small Business Owners in Toronto

They say money makes the world go round. For the most part, the phrase is true. But to say just big money turns the wheel is wrong. Small businesses and their owners make up 40% of the Canadian GDP and employ 60% of all Canadians. From small bakeries to the rise of online shops, small […]

Projected Recession Q&A: What does it all mean?

Thoughtful Black Man wondering about the impact of the projected recession on his small business

The projected recession looms large and we wanted to provide some helpful info – for context, and to help the small business owners we love prepare for what may be in-store. We’re still reeling from the health and economic impacts of the COVID-19 pandemic. And, as we will see, the pandemic economic effects are not […]

Guide to Selling Locally Online: Facebook Marketplace, TikTok Stores and More 

2022 vLife blog graphic Guide to Selling Online for Small Business Nov 2022

Selling online presents a seemingly endless world of options – from Amazon, Etsy, Kijiji, Facebook Marketplace, Facebook shops, websites, Instagram shops, TikTok stores and more. And those are just the ones off the top of my head. Given all the options, it can get hard to figure out which ones are best for what. Where […]

6 Small Business Tips to Maximize your Potential

vLife blog graphic 6 small business tips Oct 2022

6 Small Business Tips that will help you on your entrepreneurial journey. Because we know it’s HARD! Let’s first take a look at just how hard, before delving into some solutions. Yup – small businesses are everywhere. But that doesn’t mean that they always succeed. In fact, statistics show that the small business failure rate […]

Small Business Myth Busting: 7 Common Misconceptions

2022 vLife Blog Small Business Myths feature image

Even just one small business myth, unchecked, can have a serious impact on your success as an entrepreneur. How? Well, you may unconsciously pass on this myth to your employees or customers without even realizing. And other small business myths take the form of rumours that you’ve read online or you’ve heard from other business […]

How to Shop Local in a Time of Inflation

how to shop local

How to Shop Local in a Time of Inflation. You know it, I know it, and it seems everyone’s talking about it – prices for everything are rising fast. In June, Canada’s inflation rate spiked to a record-breaking 8.1%. That’s an increase of 7.1% compared to the previous year. Those gas prices that seem to […]

Sustainable Grocery Shopping: What You Can Do to Help

Sustainable Grocery Shopping vLife Blog reusable produce bag

Sustainability is one of the most important issues that the world faces today. As our use of plastics increase to astronomical amounts, we are observing how our harmful use of plastics can contaminate not just our environments, but every single microbial being that inhabits it. Frankly, grocery stores are no exception to this trend. Your […]

Effective and Doable Online Marketing Ideas for Local Small Business

Doable Online Marketing for Small Indie Businesses vLife Blog Pic

Online marketing for small local businesses You already know that online marketing, including social media marketing, is a must for your small local business. Heck, you’ve probably even taken a course or workshop on the topic. And let me guess what you learned: Post daily! Create and keep on top of a marketing content calendar! […]