Author Archives: Melanie Little

Why Does Supporting SMALL Local Businesses Matter?

2023-01-17 vLife Blog images Benefits of Buying Small and Local

Big Corporate Local or Small Indie Local? “Supporting local” doesn’t necessarily mean supporting small local businesses in your community. “Local” is term that gets tossed around a lot lately. In fact, it’s used so much that it’s become a little kitsch. But what does it really mean? Well, technically, local can be used to refer […]

Free Delivery & Curbside Pickup: Small Businesses Adapt

While we “Stay the Blazes Home” in Nova Scotia, free delivery and curbside pick-up are playing a vital role in sustaining our communities. It’s impressive how quickly and efficiently small indie businesses are pivoting to keep safely servicing their customers. I’m also heartened by the growing number of community members using these services to support […]

How the Coronavirus Effects Small Businesses

Coronavirus Effects Small Businesses

There has been much in the news lately on the effects of the coronavirus outbreak on big business. This recent New York Times Live Update attributes the recent stock market plunge to the “oil market and coronavirus.” With some notable exceptions in retail making unheard of gains. “Clorox, the maker of disinfecting cleaners and wipes…shares climbed […]

Buy-Local Shopper Survey: Motivations & Barriers

vlife Buy-Local Shopper Survery Results Love

We spoke to many buy-local shoppers when first designing our vlife solution for connecting folks with more small local businesses. When vlife was just a dream and some wireframe sketches, we conducted a buy-local shopper survey* where respondents openly shared their motivations and frustrations with us. And we found many commonalities. The main points being […]

Supporting Local Food Providers

Support Local Food Providers Local Farmer Proudly showing his locally rown lettuce

Buy Local shoppers in Nova Scotia got some exciting news recently. Now we can more easily support local food providers with the “Taste of Nova Scotia” stickers or “Get Your Hands on Local” signage in many of the larger grocery stores! We’re all about supporting small and local here at vlife. So it’s awesome to […]

Support Local with Small Indie Gift Offerings for the Holidays

Buy Local for the Holidays over Blue Presents with snow and star filter

We couldn’t agree more! The run up to the winter festive season is a wonderful time of year here in Nova Scotia. And a great opportunity to explore more small indie gift options. Whether you’re a watching Holiday Movies on repeat from Nov 1st or rushing to get your last-minute shopping done on Dec 24th. […]

9 Ways to Shop Small & Local this Holiday Season

Two hands giving a red and gold wrapped local gift

How can you shop local? Let me count the ways… But first, a moment of recognition of the stresses that can accumulate with all the demands on our time during the Festive Season… Holiday Stressors The Pressures of the Holiday season can mount pretty quickly – and it seems to start mounting earlier and earlier […]

Finding More Small Local Business Options Online

Buy Local

Current Solutions to Finding Small Local Providers Are you a buy-local shopper who has trouble finding small local businesses online? We’ve chatted with many passionate buy local shoppers about how they typically access new small local business options. The overwhelming majority of them stated online searches, stumbling across, and word-of-mouth as their main methods. I […]